Tuesday, February 14, 2012

Canadian Tire - Chinese New Year 2012

Here is a look at Canadian Tire's Chinese New Year Campaign 2012. This campaign consisted of Print and Radio ads targeting the Chinese communities in GTA and GVA. Here is a look at the Print portion of the campaign.

 

Week One Ad



These ads were designed by Maple Diversity... 





Week Two Ad




This campaign was executed by Maple Diversity... 




Week Three Ad

Monday, February 13, 2012

Virgin Mobile - Chinese New Year Creative

This Chinese New Year creative was designed for Virgin Mobile. The campaign included Print, In-Store Posters and an Intercept adaptation of this creative. The accompanying radio spots ran in GTA and GVA. 

Bell Mobility - Chinese New Year ad

This ad was created for Bell Mobility's Chinese New Year Campaign 2012. Building on their Chinese New Campaign from last year, Bell Mobility chose to update the ad with their latest smart phones and offering.

Bell - FIBE TV ad

This ad was created to highlight the abundance of South Asian programming offered by Bell FIBE TV with their South Asian Combo offer. In partnership with ATN, Bell's South Asian combo boasts over 30 channels.