Johnson & Johnson sings a sorry tune

Unlike most corporate apologies, Johnson and Johnson apologizes for discontinuing a feminine hygiene product in an YouTube video.

Ad of the week!

December is tomorrow!

Events on the weekend of Nov 11th!

Yarmarok 2011 - November 12, 2011 - November 13, 2011 

Letters in Wartime - A Remembrance Day Tribute - November 11, 2011 

South Asian Family Movie Afternoon - November 13, 2011

Halloween Post

It’s end of October, which can only mean Halloween time!! Lots of costumes, parties, haunted houses and most importantly, candies! Now we all know that this is the best time for Disney, as their costumes and movies attract the target audience for Halloween, which also means free advertising for them.  Courtesy of Google, we found a few awesome costumes, which may as well be walking billboards for these corporations. Take a look and see what you think, as well as share your awesome costume ideas with us!

Multicultural Event this weekend

Fundraising event in support of a group of Haitian dancers for the victims. 

Event Date(s): October 30, 2011

Location: Living Arts Centre

Phone: 905-306-6100

info.lac@mississauga.ca

Event Time(s): 2:00 p.m.

Cost: $20 General Admission.

Contact Person: Deidre Pereira, 647-248-5448.

It's Diwali Time!

It’s time for Diwali again! Diwali also known as “festival of lights” is one of the most important festivals celebrated by the Hindus all over the world. It involves families coming together and performing traditional and cultural activities. These activities include praying together, visiting family and relatives, buying and exchanging gifts, lighting of the diyas, and children playing with fire crackers (under adult supervision of course!)

Diwali holds a great marketing opportunity to reach one of the fastest growing ethnic segments in Canada. The opportunity to speak to the Indo-Canadians at this time of the year can prove very successful with an active marketing strategy.

At Maple, we have been busy with the Bell Diwali campaign, working closely with Leo Burnett and LG2 to develop creative in various languages. Here's a glimpse of our work in various languages….

Events this Weekend

Planet in Focus Film Festival          

Canada's most acclaimed environmental film festival addresses themes from urban alleyways to natural wilderness in genres that include documentary, animation, dramatic features and shorts.

Event Date(s):Oct 12 to Oct 16

Ph. 416 531-1769

Address: Royal Cinema, 608 College St. Toronto

EstDocs 2011

EstDocs the showing of some of the best in Estonian documentary films. With opening night at the TIFF Bell Lightbox, the films examine a variety of topics related to Estonia and Estonian life.

Opening Night, TIFF Lightbox (350 King Street West), 6pm (reception)

Trillium Diwali

Celebrate the 10th Anniversary Trillium Diwali

Event Date(s): October 14, 2011

More Information:     

Visit www.trilliumdiwali.ca to sponsor, purchase corporate tables, tickets or to donate.

Contact Dipti Rach at drach@thc.on.ca or 905-848-7580 ext. 2930.

ARTBEATS Gala and Reception

Tickets on sale for the Mississauga Arts Council’s ARTBEATS Gala and Reception on October 14, 2011. featuring spectacular performances, culinary delights, entertainment, fine art and auctions. The best of Mississauga’s thriving arts community performances by Mississauga’s star tenor Michael Ciufo, Opera Pop Group Naria as well as the celebrated theatre group CanAfric Theatre. All proceeds from MAC’s ARTBEATS fundraiser will help to raise funds to support Mississauga’s growing arts community.

Event Date(s): October 15, 2011

Event Time(s): 6:00 p.m. to 11:00 p.m.

Event Location: Red Rose Convention Centre, 1233 Derry Road East, Mississauga, ON, L5T 1B6.

Cost: Tickets are $125 or $200 per couple.

Contact Person: Heather Brissenden, 905-615-4278.

The dress code for the event is formal business attire.                      

Traditional Chinese Culture and Shen Yun

With Michael Cui from NTD Culture Circle. China's millennia-old history has fostered such a unique culture that has fascinated the rest of the world. Today, New York-based Shen Yun Performing Arts is leading the tide to rediscover the lost artistic and cultural heritage through works that are not only tremendously enjoyable, but also educational, enriching, and inspiring.

Event Date(s): October 17, 2011

 Event Time(s): 6:30 - 7:30

Location: Central Library 301 Burnhamthorpe Road West Mississauga, Ontario L5B 3Y3

Phone: 905-615-3200

Cost:    Free

The Best Canadian Commercials

Hope everyone had a good turkey weekend! We at maple, are still recovering from our over filled bellies and getting back to creating magic at work! Here is a video of a few humorous Canadian commercials we found online!

hope you enjoy them as much as we did!

Heres a weekly round-up of events we suggest you checkout!

Nuit Blanche-Contemporary art festival showcasing different mediums

Time-From Sunset till Sunrise

Date-Oct 1st

Location-Various downtown locations

Cost-Free

Culture Days on the Square- free, hands-on, interactive activities that invite the public to discover the world of artists, creators, historians, architects, curators and designers at work in our city.

Time-10am- 5 pm

Date-Sep 30-Oct 2

Location-Mississauga Celebration Square

Cost-Free

Interesting Events this weekend

Here is our list of weekend events which we think would be worth checking out:

Scotia bank AIDS Walk for Life

Event Date(s): September 25, 2011

Event Time(s): 10:30 a.m. to 4:30 p.m.

Event Location: Chinguacousy Park, 9050 Bramalea Road, Brampton.

2nd Annual Mississauga Mayor's Cricket Festival

The objective of the City of Mississauga Mayor’s Cricket Festival is to promote an active and healthy lifestyle in partnership with the community partners, Canadian Cancer Society and Heart & Stroke Foundation, as well as to the raise the awareness of the corporate, adult and youth cricket in the Mississauga community. 

Event Date(s): September 25, 2011

Event Time(s): 11:30 a.m. to 5:30 p.m.

Event Location: Courtney Park Field, East of the St. Marcellinus School, 730 Courtneypark Drive West, Mississauga, ON L5W 1L9.

The Word on the Street

The Word on the Street is a free festival that celebrates the written word and champions literacy through an annual outdoor book and magazine fair.

Date: September 25^th

Event Time(s):11:00 AM to 6:00 PM

Email: toronto@thewordonthestreet.ca

Phone: 416-504-7241                         

Location: Queen’s Park

Free Concerts in Garden Square

Friday Night Concert Series - 8PM - 10PM

Saturday Farmers Market Entertainment - 11AM - 1PM

All performances are weather permitting. Location: Rose Theatre Garden Square, 1 Theatre Lane Brampton, ON  L6V 0A3

Like our Facebook page!

Here is a link to our awesome Facebook page, which we regularly update. Do check us out and don't forget to LIKE us!

http://www.facebook.com/pages/Maple-Diversity-Communications-Inc/114118498688679

Events happening this weekend:

Here’s our roundup of some of the few awesome multicultural events happening this weekend. Remember to dress warm, it may get chilly at night!

SATURDAY: September 17

Tet Trung Thu: Mid-Autumn celebration at the Harbourfront centre.

Samba on Dundas 2011: Taking place between Lansdowne and Lisgar will consist of live music and kids’ activities.

World Instrumental music concert: Sajjad live at UofT Mississauga

SUNDAY: September 18:

Bloor West Ukrainian village festival.

Meet Our Youtube Channel

Maple Diversity is proud to announce the launch of our new YouTube channel, where you can find an archive of our awesome TV and radio commercials. The channel is called MaplediversityComm. Do check us out, and leave your thoughts and comments!

Happy Monday!

We have a busy week ahead of us here at Maple with lots of projects, meetings and deadlines!
We also wanted some of your opinions on what content you would like to see in a South Asian website catering to Canadians everywhere? Would you like quick recipes, news, events in your area?
Let us know!!!
Would LOVE to hear your opinions!!

First Blog Ever!

Maple Diversity Communications is a full-service agency that specializes in multicultural marketing and advertising in Canada. We like to play by our strengths; and we play to win. For us, winning means treating our clients like partners and treating their visions and goals as our own. We will be using this blog to keep you up-to-date on our various activities and adventures.

“Multiculturalism is more than giving children the opportunity to learn Ukrainian or Yiddish or Finnish or Vietnamese. It means  to make them into secure citizens knowing that the traditions of everyone, including their own, are to be respected and cherished; that Canada is a nation that accords dignity to everyone, rather than suppressing peoples identities and thereby detracting them from their full sense of humanity.”—Rabbi W. Gunther Plaut